The French company Nor-Feed Sud, producer of botanical additives for animal feed, formalised the start of its Algerian affiliate, Nor-Feed Maghreb.
The company wants to work closely with feed professionals in Algeria and North Africa, which is a growing market. Consumption and production of milk, meat and poultry is growing in Algeria. "Export is part of our strategic development plan. Until now, we did that via a broad distributor network in Europe, Asia and Latin America. Nor-Feed Maghreb is our first affiliate and shows our will to work closer with the feed professionals in Algeria and North Africa", Pierre Chicoteau, Nor-Feed Sud's founder and co-manager explained.
Nor-Feed Maghreb has its own production facility (Sofabel Company) which allows to create specifically tailored products for the animal feed professionals, based on the active ingredients developed by Nor-Feed Sud. "We will develop formulations adapted to the feed professionals' and local breeders specific needs. Our ambition is to install technical, economical and sustainable solutions for both the country and the region", Dr Mohammed Hammoudi, director of the Affliate explained.
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