Eukanuba relaunched as breed-specific line
Procter & Gamble recently relaunched its Eukanuba pet food brand as a breed-specific line. The new brand was promoted at 700 store locations in the US.
The revamped brand includes breed- and
size-specific cat food. The new packaging and displays clearly provides
information on ingredients and how they affect the specific breed. The full Eukanuba line will be available in March.
Relevant
link:
size-specific cat food. The new packaging and displays clearly provides
information on ingredients and how they affect the specific breed. The full Eukanuba line will be available in March.
Relevant
link:
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