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Novus launches Podcast series

Novus International Inc. announces the launch of a bi-weekly podcast series titled, “What's New with Novus”.

The first podcast was made available November 18, 2009 on iTunes, Zune and www.novusint.com/podcasts for download or streaming.

The topics of “What’s New with Novus” will focus on issues facing the global agriculture community today. These issues include the global food crisis, Stratum Nutrition (Novus’s human division), sustainability and key industry events. Every other podcast will focus on ALIMET® feed supplement, Novus’s leading product. These topics include the benefits in various species and the importance of ALIMET® for animal nutrition.

The first podcast features Dr. Giovanni Gasperoni, Executive Vice President, Marketing and Sales, Novus International. Dr. Gasperoni discusses ALIMET® and Novus’s 30 year commitment to the product and 25 years of production in Texas. “Novus is a company whose products, programs and services are based on science and technology,” said Tricia Beal, Director of Global Communication, Novus International. “These podcasts are designed to embrace technology, while educating our stakeholders on relevant issues within animal agriculture.”

The next edition of “What’s New with Novus” will be available November 30, 2009 on iTunes, Zune and www.novusint.com/podcasts. Novus’s Global Ruminant Market Manager Stephanie Gable will be discussing oxidative balance in the cow.

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