Rebecca Bierlein has joined Purina Animal Nutrition, USA, for the Great Lakes area of the Northeast region.
A native of Michigan and a University of Michigan graduate, Bierlein has spent her career involved with swine production through management and consulting. Her involvement within the swine industry includes serving on the Ohio Pork Producers Council for Demand Enhancement Committee and as a member of Operation Main Street, a programme to help spread information about the pork industry. Bierlein also serves as a Pork Quality Assurance Plus Advisor.
“We are pleased to welcome Rebecca to the Purina Animal Nutrition team,” said Dr Dari Brown, director livestock young animal marketing for Purina Animal Nutrition. “Rebecca’s extensive knowledge of the swine industry will be invaluable to help our customers optimise swine performance.”
Increasing market share
In her position as a young animal specialist, Bierlein will help cooperatives and dealers increase their market share of the swine feed business by teaming up with production consultants and sales specialists. She will provide training and education to improve swine performance through the use of Purina Animal Nutrition programs and management practices.