News 263 views last update:7 Aug 2012

Fuel-feed-food debate at Agri Vision

The growing competition between fuel, feed and food for raw materials from agriculture was a consistent topic during Nutreco's two-day Agri Vision conference held in Noordwijk, The Netherlands last week.

Opportunities in emerging economies were the second major theme to emerge at Agri Vision with a particular focus on Brazil, China, India and Russia.

Agri Vision 2007 attracted about around 340 leaders of agricultural, food and raw materials businesses from over 30 countries and representing all continents.

The business conference, organised by international feed company Nutreco, discussed and debated the major challenges and opportunities for companies active in the feed-to-food value chain around the world.

Balance the Challenge
Following the theme 'Balance the Challenge', speakers from Europe, North and South America and Asia described the constraints they face, the growth potential they have and the ways in which external events are influencing their businesses.

Prominent business leaders giving presentations included:

  • Larry Pope, President and CEO of Smithfield Foods;
  • Juan Roig, Executive President of Mercadona;
  • Justin Sanders, CEO of Campina;
  • Cor Broekhuyse, CEO Rabobank North & South America;
  • Mark Zenuk, Corporate VP and MD Europe & Asia, ADM;
  • Roberto Rodrigues, former Minister of Agriculture for Brazil and keen promoter of bio-ethanol;
  • Mark Han, President and CEO DaChan Great Wall Group; and
  • Sergey Yushin, Chief of the Executive Committee of the Russian National Meat Association.


Closing the conference, Wout Dekker, Nutreco CEO, commented, "We must progress from awareness, to insight and preparedness with respect to the competition between feed, food and fuel. At this conference, we have clearly become aware of the issues of growing demand for food and fuel. Now we must prepare to meet the challenge and bring the strategies into our business models."

Agri Vision is held every two years and the next conference will be in 2009. The event was co-hosted by this website

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