AB Vista has appointed Dr. Rob ten Doeschate to the team. Rob fills the newly created position of Technical Manager at AB Vista and provides technical support across the EMEA (Europe, Middle East and Africa) region to key customers and distributors.
He is also responsible for managing product evaluations and development trials, as well as generating and executing sales and marketing plans in conjunction with the sales team. He reports to Ari Kiviniemi, Global Sales Director.
Rob joins AB Vista from sister company ABN, where he spent over ten years in a variety of poultry nutrition roles, both in the UK and China. Rob was mainly responsible for broiler nutrition and was part of the successful growth of the ABN broiler feed business with major customers. Rob brings with him a wealth of experience in compounding and application of feed ingredients, which will help support the growing AB Vista customer base.