As a final step in the integration process Haarslev A/S has changed the names of all its subsidiaries to creates a new corporate brand.
Haarslev A/S now introduces a new corporate brand and visual identity. This is a strategic move to strengthen all activities of the company worldwide. The new brand Haarslev Industries, promotes the activities of Atlas-Stord, Hetland, Sværtek, Tremesa and Haarslev.
Strategic opportunity for growth
The company aims to strengthen its core businesses: processing equipment and plants for the meat, pet food, fish, oil, environmental protection and biofuel industries worldwide.
With the new brand, Haarslev Industries brings together expertise and know-how in different segments and markets. Further, the combined sales offices and agent network will give global coverage for the company and the opportunity to explore emerging market as e.g. Russia and Brazil.
Haarslev Industries will continue to be headquartered in Denmark with additional manufacturing facilities and sales/service offices in Spain, Brazil and Peru. Further, the company operates sales and service offices in England, Germany, Norway, Russia and USA.
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